Project "Yeat 2006 - Visit Kenya Year"
The objective will be to encourage Poles to visit Kenya.
To achieve this goal, following actions will be taken:
· Starting all-encompassing PR action to advertise Kenya as an unforgettable
country worth visiting (articles in trade press, printing brochures on
Kenya, information on Kenya in TV and radio)
· Convincing Kenyan Immigration Office to reduce/waive the visa fee (currently
USD 50) for Poles during 2006
· Convincing Kenyan tour operators to construct special discount packages
for Polish tour operators
· Convincing an airline to launch direct charter flights (initially at
least once every week during the season) between Warsaw and Mombassa
· Translating Kenya Tourist Board publications into Polish
· Providing a 24 hours telephone help-desk in Polish throughout 2006 (managed
by Polish-speaking KPF members in Kenya)
· Kenyan-Polish Forum will assist in advertising the Visit Kenya Year
2006
· Kenyan students in major Polish towns will organize meetings with Poles
who have returned from their holidays in Kenya (best Kenya holiday photo,
best holiday trophy/souvenir, story telling, quizzes on Kenya, film and
slide shows, etc)
A number of activities, aimed to bring closer Poland and Kenya, will be
an introduction to this project.
In program:
· Organisation of the 'II Kenya Week in Warsaw'
· Organisation of the 'Polish Days in Kenya'
· Participation of the Kenyan Runners in Warsaw's Marathon
· Organization of professional tourism workshops for Polish tour operators
and travel agencies in cooperation with Kenya Tourist Board
· Participation in the TT Warsaw Tour & Travel Fair
· Organisation of the photo exhibition presenting Kenyan landscapes, wildlife
and culture
· Cooperation with Warsaw's ZOO (Simba Project)
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